For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – content strategies need to adapt. It’s no longer enough to rank in search; you now need to be referenced, cited, and surfaced by […]
How to create content that works for search and generative engines Read More »
Your brand message is no longer entirely yours to control. AI systems have become storytellers, shaping how consumers discover and understand your brand. Every customer review, social media post, news mention, and errant leaked internal document can feed AI models that generate responses about your company. When these AI-generated narratives drift from your intended brand
How generative AI is quietly distorting your brand message by Semrush Enterprise Read More »
The WordPress trademark applications for “Managed WordPress” and “Hosted WordPress” were denied by the USPTO in a Final Office Action. The post WordPress Trademark Applications Rejected By USPTO appeared first on Search Engine Journal.
WordPress Trademark Applications Rejected By USPTO via @sejournal, @martinibuster Read More »
Navigate the 2025 AI SERP changes with strategies for local visibility, ensuring your business stands out in evolving search results. The post 2025 AI SERP Changes: New Strategies To Gain Local Search Visibility appeared first on Search Engine Journal.
2025 AI SERP Changes: New Strategies To Gain Local Search Visibility Read More »
Google’s John Mueller explained how Search Console handles sitemap uploads and said there’s no guarantees about URL crawling timeline The post Google Says GSC Sitemap Uploads Don’t Guarantee Immediate Crawls appeared first on Search Engine Journal.
LinkedIn reports that professionals trust their networks more than AI or search engines for work advice, with spending shifting to creators and community content. The post LinkedIn Study: Professionals Trust Their Networks Over AI & Search appeared first on Search Engine Journal.
Google launches Merchant loyalty offerings, bringing member pricing and shipping into Shopping ads and free listings while adding a loyalty goal in Google Ads. The post Google Brings Loyalty Offerings To Merchant Retailers appeared first on Search Engine Journal.
Google Brings Loyalty Offerings To Merchant Retailers via @sejournal, @brookeosmundson Read More »
A viral social media post is roasting Google’s AI Overviews – the company’s AI-generated answers in search results – accusing it of breaking the spam policies Google enforces on everyone else. The post. It was published by Nate Hake on X, minutes after Google’s announcement about the release of the August 2025 spam update: “I’d
Viral post accuses Google’s AI Overviews of breaking its own spam rules Read More »
Search isn’t dying or being replaced. It’s fracturing. Consumers aren’t quitting search; they’re just seeing other people. Google still dominates, but it’s like that long-term relationship that’s gotten, well, complicated. Too many ads, too much clutter, a few questionable AI answers – and suddenly users are sneaking off to hang out with ChatGPT and Claude.
The fractured future of search: New rules for SEO in the AI age Read More »
B2B marketers want to know: Should I invest in Google Ads or LinkedIn Ads? Most of the time, it’s not a simple either-or decision; however, there are signals that can help guide how you prioritize your time and advertising budget between channels. While Google Ads is still a powerful channel for B2B advertisers, it’s not
LinkedIn Ads or Google Ads? A framework for smarter B2B decisions Read More »
