Search Engine Marketing

Meta rolls out ads globally on Threads feed

Meta’s text-based social platform is now monetizing its 300 million monthly active users Meta’s standalone app Threads is beginning a global rollout of advertisements within its feed starting Wednesday, expanding beyond the limited testing that began in January. What’s happening: Image-based ads will appear between content in users’ Threads feeds. All eligible advertisers will gain […]

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Winning The Link Game: How To Create & Pitch Content That Attracts Incredible Links [Webinar] via @sejournal, @hethr_campbell

Join us live with Michael Johnson, Sr. Strategist at Resolve, as he walks you through actionable techniques that deliver real results. The post Winning The Link Game: How To Create & Pitch Content That Attracts Incredible Links [Webinar] appeared first on Search Engine Journal.

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Google asserts ownership of all advertiser assets in Local Services Ads

“This call is being recorded for Google algorithm optimization purposes.”  On April 22, Google Ads notified Local Services Ads (LSA) advertisers of a significant update to its Terms of Service, asserting the right to use, modify, and analyze all content within an advertiser’s LSA profile, including phone calls from prospective customers.  These rights extend not

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How to automate your Google Ads workflow with the ChatGPT API

If you’re still just copy-pasting prompts into ChatGPT to write ad copy, you’re missing the real opportunity – using the ChatGPT API to automate repetitive, time-consuming tasks inside your Google Ads workflow. At my agency, we’ve used GPT-4o in scripts, Google Sheets, and custom-built apps to solve real problems – from Shopping feed cleanup to

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Domain extensions and SEO: What you need to know

Domain extensions have been a core part of the web since its early days. In SEO, debates have continued for decades about how a domain extension, such as a TLD (top-level domain) or ccTLD (country-code top-level domain), affects rankings. The discussion often concerns whether search engines like Google, Baidu, or Microsoft Bing prefer specific domain

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