Super Bowl 59 is already sold out, with commercials garnering $7 million for 30 seconds on Fox, which is airing the Big Game. The network will see big revenue thanks to what is seen as “record pricing,” and ADWEEK is tracking every ad, advertiser, teaser, trailer, and full commercial as they’re announced right here. Check…
Super Bowl 59 Ad Tracker: Complete List of 2025 Super Bowl Commercials Read More »
The contrast between the New York Times and one of its chief competitors, The Washington Post, was stark this quarter. In recent weeks, 250,000 WaPo digital subscribers – 10% of its base – defected after owner Jeff Bezos blocked the Post’s endorsement of Kamala Harris for president. Meanwhile, NYT experienced a boom in its subscription
NYT’s Ad And Subscription Revenue Surge As WaPo Flails Read More »
How do you stand out from the sheer volume of Election Night news coverage on Tuesday? By going live from your own Volume. The creative team behind Prime Video’s Election Night Live with Brian Williams–Amazon’s maiden voyage into news programming waters–reveals to TVNewser that the one night only special will stream from the entertainment giant’s…
What to Expect From Amazon’s First Election Night Special Read More »
Advertisers increasingly rely on multiple sources for insight into viewing habits, but Nielsen remains the leading TV currency despite recent setbacks.
Nielsen gets shot in the arm from MRC’s livestream accreditation Read More »
The friendly rivalry between football-playing brothers T.J. and J.J. Watt is the focus of the first work from creative agency Special London.
Peloton targets millennial men with first part of multiphase campaign Read More »
The global holiday campaign positions Ninja’s kitchen appliances as the means to help consumers complete their seasonal meals in record time.
SharkNinja and David Beckham help consumers ‘Ninja the Holidays’ Read More »
The entertainment company BSE Global, which owns the Brooklyn Nets, New York Liberty, and Barclays Center, relaunched the independent publisher Brooklyn Magazine as BKMag on Monday after first acquiring the title in March. The relaunch is the first step in a broader bid from BSE Global to build a global media brand, called Brooklyn Media,…
Brooklyn Magazine Relaunches As BKMag After BSE Global Acquisition Read More »
Uncommon Creative Studio New York has its first chief strategy officer, bringing aboard former Johannes Leonardo CSO Steve Zaroff. The appointment comes one year after Uncommon opened a New York office, following Havas acquiring a majority stake in the London-based agency in July 2023. Zaroff adds to the creative firepower in New York, joining president…
Uncommon New York Hires Steve Zaroff as First Strategy Chief Read More »
It’s difficult to imagine that there are still undecided voters out there, but polls insist that those highly coveted ballot casters are still up for grabs. To try to sway them, agency Walrus teamed with Emmy-winning filmmaker Andrew Jarecki, Emily Wiedemann, founder and executive producer of Greencard Pictures, and a handful of actors and comedians…
How Walrus Got Celebrities to Donate Time to Win Over Undecided Voters With Humor Read More »
It was on her third visit to St. Jude Children’s Research Hospital in Mempis, Tenn., that Samantha Maltin decided to take on the role of chief marketing and brand officer at the center’s fundraising and research organization, the American Lebanese Syrian Associated Charities (ALSAC). The clincher was a picture that caught her eye in the…
Samantha Maltin Brings Her Blend of Storytelling From Sesame Street to St. Jude Read More »
