Digital Marketing

As Meta moves to prioritize Reels across its flagship social platforms, data from Sensor Tower shows the majority of ads are now appearing on the vertical short-form video feature.

Revenue was up 18% to $12.1 billion with net income up 30% to $2.4 billion. Netflix stock was down 5% in after-market stock market trading Tuesday.

Factiva’s Factiva Smart Summary offers content obtained honestly, company says.

The FTC on Tuesday appealed the dismissal of its antitrust lawsuit alleging that Meta Platforms monopolized a market for “personal social networking services.”

Threads has surpassed X in daily active mobile users, having further increased its user count in previous months while X’s continues to decline, per a new report from Similarweb.

The new state law “creates the false impression that prices set by algorithm deserve suspicion,” the Chamber of Commerce says in a friend-of-the-court brief filed with the 2nd Circuit Court of Appeals.

As part of the remit, Harmelin developed a new “Goldilocks Zone” targeting solution for the battery-powered outdoor tools market.

Ad platforms filter invalid traffic as marketers continue to keep a closer eye on duplicate clicks, bot patterns and misleading actions by publishers.

The service – DASH (Universe Study of Device and Account Sharing) – is the first syndicated ARF study accredited by the MRC, but follows a series of entrepreneurial research studies by the federation.

Three major games aired on broadcast networks Dec. 13 – the Army-Navy game, “Cricket Celebration Bowl” and “Bucked Up LA Bowl.” Nine other college football games were played that day.