Digital Marketing

The remit includes data and audience insights, partnership marketing, experiential marketing, brand development, and performance marketing.

Her 35-year career in the business included service at WPP, Publicis and most recently Accenture Song, where she paused her career in early 2025 to deal with a health issue.

Axel Springer, the German media group, is acquiring Britain’s Telegraph Media Group, owner of the Daily Telegraph newspaper, for $766 million, Associated Press reports. Axel Springer will invest in the group “to enable it to become the leading center-right media outlet in the English-speaking world,” the company said in its Friday announcement.

Audio company Cumulus Media Inc. filed for Chapter 11 bankruptcy on Thursday as part of a restructuring, WFMJ reports. The restructuring is aimed at eliminating about $600 million of debt. “While we have outperformed the market on many of our most important metrics, including share gains in both local and digital revenue, the broader macroeconomic

Entravision Communications has announced leadership changes to its U.S. Media team, Inside Radio reports. Returning to Entravision after 20 years at Univision, Maria Martinez-Guzman has been named President of Entravision Media. In addition, Eduardo Maytorena has been promoted to president of Entravision Audio.

“When you put all these portfolios together, we absolutely believe we can bend the decline basically of cable,” said David Ellison, chairman/CEO of Paramount Skydance, speaking with CNBC Thursday.

Rarely does a TV series succeed primarily on the basis of its writing, but such is the case with “Rooster,” a new comedy coming Sunday to HBO and HBO Max.

Netflix has acquired InterPositive, a filmmaking technology company founded by actor Ben Affleck that produces artificial intelligence-powered movie production tools. “We believe new tools should expand creative freedom, not constrain it or replace the work of writers, directors, actors, and crews,” said Bela Bajaria, chief content officer at Netflix.

Optimism about the future is steady for young women. Young men are less upbeat.

OpenAI apparently no longer wants to handle commerce payments, cancellations, refunds and travel bookings. ChatGPT will redirect shoppers to merchant apps to make purchases.