Digital Marketing

Task Force Formed To Prosecute Individuals Who Leak To Media

The Pentagon and the U.S. Department of Justice are working together in an effort to identify and prosecute leakers, Defense Secretary Pete Hegseth, Military Times reports. They have formed a joint task force to fight unauthorized disclosure of sensitive information to news media. “I have delegated tasking authority to the War Department’s Office of General Counsel,

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Meta's AI Ad Tools Are A Nightmare, Some Brands Allege

Meta’s AI advertising tools are chaotic, generating absurdities and misrepresentations, Business Insider. reports in article. Based on based interviews with eight advertisers and agency executives, the article notes that Meta has been facing a backlash from brands.  For instance, REI ran an Instagram ad depicting a bike with two handlebars. It claimed that Meta had “auto-enrolled” the firm

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Smartly Partners With Roku To Bring Social Network Precision To CTV

Smartly, tan AI-powered ad tech platform, is partnering with Roku to bring social advertising capabilities to connected TV, according to Demand Gen Report. The arrangement connects Smartly and Roku Ads Manager through the Roku Ads API. This is occurring as Smartly has formed a partnership with Wpromote x Giant Spoon, embedding its creative and media

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