Audyns (pronounced audience) launches with deals to aggregate buys across TelevisaUnivision, Great American Media and Reelz reaching more than 30% of national linear impressions.
Industry Vets Launch Ad Net Aggregating Indie TV Network Audience Buys Read More »
Audyns (pronounced audience) launches with deals to aggregate buys across TelevisaUnivision, Great American Media and Reelz reaching more than 30% of national linear impressions.
Industry Vets Launch Linear Ad Net, Aggregates Indie TV Network Audience Buys Read More »
When burned, the charcoal briquets release “the taste of Miller Lite wrapping whatever you’re grilling in a smokey beer blanket.”
Miller Lite, Kingsford Bring Back Beercoal Read More »
It’s like stepping into a query and over information to get to the intelligence and intent. AI Mode can support more nuanced or complex questions than traditional search and AI Overviews, because of its ability to reason and learn.
Google Brings Ads To AI Mode, Supercharging Performance Read More »
The same business bidding for ad space can now also open bid on less obvious but potentially highly valuable queries more often. For example, a query on “how to buy a home.”
Google Makes 'Biggest' Update To Smart Bidding Read More »
AI is still a linear model trained on existing data, while humans are better at being creative because we don’t have to be linear in our thinking.
Agencies Will Thrive With Cult-Of-Personality Model (Not AI) Read More »
The Electronic Privacy Information Center and Fairplay assert Google’s plan poses privacy and safety threats to kids and asked the FTC to investigate whether Google is violating COPPA compliance.
Groups Call On Google To Suspend AI Chatbot Aimed At Children Read More »
For all the talk of futures, macro forces, trends and market dynamics, demographics matter most. There are many external factors shaping market conditions, but they are all conditional on demographics. Everything derives from household needs which are themselves rooted in the demographics of household structure.
Demographics Matter Most Read More »
A driver for a crime syndicate leaves rivals in the dust in a 1970 Plymouth Duster, reviving memories of a time when gas guzzling was as American as apple pie.
Plymouth Rocks: Take A Thrill Ride With 'Duster' On Max Read More »
Amazon Publisher Services has stepped up its focus on performance-based tools for publishers by expanding cloud services in outcome-based planning goals. The service will initially support brand awareness campaigns. The company plans to expand offerings into consideration and conversion goals to guide new campaigns.
Amazon Focuses On Performance Tools For Publishers Read More »
