Digital Marketing

A Maryland state court judge dismissed Compass Marketing’s complaint against Omnicom. Compass plans to amend its allegations.

“This case has nothing to do with Texas and there is no legitimate reason it should have been filed in this district, much less in the Wichita Falls Division,” the agency says.

A federal judge rejected Mike Huckabee’s attempt to revive claims against Meta Platforms over ads that misappropriated his identity to sell CBD gummies.

If you’ve never heard of agency tech developer Accountability, I recommend you listen to my conversation with new CEO Judd Rubin on why some big agencies are been coming on board.

Consumers can interact with product suggestions from Gemini, Copilot, ChatGPT, Claude and Perplexity to to receive cashback through Wildfire’s browser extensions. Partners can integrate loyalty rewards directly into AI-influenced recommendations through programs like Microsoft Rewards.

Consumers can interact with product suggestions from Gemini, Copilot, ChatGPT, Claude and Perplexity to to receive cashback through Wildfire’s browser extensions. Partners can integrate loyalty rewards directly into AI-influenced recommendations through programs like Microsoft Rewards.

The NBA Playoffs generated 31.4 billion viewing minutes for the month across WBD and Walt Disney platforms, “with nearly a quarter of the viewing total attributable to New York Knicks games.”

Since joining Mediaocean as Chief Revenue Officer in 2016, McGrory has played a key role in its expansion, diversification and major acquisitions including 4C, Flashtalking and Innovid.

FASTs are familiar channels for boomers, especially when it comes to channel-surfing of legacy TV. Younger demographic groups all give higher performance to AVOD, but FAST also gets decent results.

Anne Burrell died just weeks before the premiere of a new season of her long-running Food Network show “Worst Cooks in America.”