Digital Marketing

About 29% of B2B marketing executives admit they aren’t confident their GTM efforts drive measurable business outcomes.

“The Audacity” has a lot going for it, including a great script and story, a diverse cast of characters and dazzling locations.

Analysts believe Trump wants to “even the score” – not necessarily only for consumers, but more for media companies. What is behind that?

Analysts believe Trump wants to “even the score” – not necessarily only for consumers, but more for media companies. What is behind that?

Meta is removing ads posted by attorneys who seek to recruit new clients for social-addiction lawsuits, Gizmodo reports. The ads are being pulled from all of Meta’s platforms. The company suffered two consecutive defeats in social-media trials, one for enabling sexual predators on Instagram and the other for fostering social-media addiction cases.

A federal judge in Washington has ruled that the Pentagon violated his order to restore access for New York Times journalists, The Washington Post reports. In addition, U.S. District Judge Paul L. Friedman said that the Defense Department’s revised “interim” policy is an unconstitutional sidestepping of March ruling. Friedman also likened the Trump administration’s suppression

OpenAI expects to  earn $2.5 billion in advertising revenue in 2026 and $100 billion by 2030, Yahoo Finance reports, sourcing Axios. This is based on the assumption that OpenAI’s products will have 2.75 billion users by 2030, and that they attain a growing portion of the global digital advertising market.

The National Football League is being investigated by the U.S. Justice Department over possible anticompetitive tactics that could be harming consumers, The Wall Street Journal reports. This is happening amid complaints that watching football is too expensive. Fans often need multiple subscriptions to watch all the games they want to see. The NFL says 87% of its

TikTok will invest around $1.2 billion in a new data center in Finland, where it will store the platform’s European Union user information separately from China due to global privacy concerns.

By connecting their Wix websites directly to TikTok for Business, brands are invited to create, manage and optimize ad campaigns in one unified space while receiving ad signals and performance data.