Digital Marketing

Direct-messaging capability has begun rolling out on the Threads desktop app, a significant step in the evolution of the platform and its upcoming web redesign.

LinkedIn’s “Agency Certification” program offers marketers a new way to identify agencies that are most familiar with the B2B social platform’s ad tools.

Pinterest’s Q1 2026 performance shows user growth across the globe, while its revenue per user decreased compared to previous quarters.

March expanded 2.8% – a big deceleration from February’s double-digit sports-related gains.

Ted Turner, the brash broadcaster who changed TV news forever when he founded CNN, has died. He was 87.

…or creating cable TV’s “superstation” or saving the American bison. It was shaming the world’s richest men into becoming its greatest philanthropists.

Google’s personal agent “Remy,” currently being tested in the Gemini app, can act on behalf of humans – but the ad industry is only beginning to explore these advancements.

Google’s personal agent “Remy,” currently being tested in the Gemini app, can act on behalf of humans – but the ad industry is only beginning to explore these advancements.

Growth for streaming continues to outperform linear TV. The company says D2C advertising from Disney+ and Hulu was up 12% to $821 million, driven by more viewer impressions.

Sports teams advertising in today’s three-pillared television scene should take a holistic approach where linear TV, free ad-supported TV (FAST), and other ad-supported streaming (Non-FAST AVOD) are seen as a single, scalable ecosystem. Nielsen states in a new guide. The guide explores the gap between the ways diverse audiences consume media and where many brands allocate ad spend and how to close it.