Digital Marketing

Smartly.io has become OpenAI’s first creative ad-tech partner, allowing advertisers to place ads in the ChatGPT interface where users can engage with the chatbot for product advice and recommendations.

Concourse Media has named Jack Sheehan as president of worldwide sales, Screen Daily reports. Previously, Sheehan served as president of worldwide sales and development at Archstone Entertainment. He will focus on the firm’s global sales strategy and will supervise efforts at the upcoming Cannes market. Sheehan will also work with CEO Matthew Shreder and the firm’s financing partners

Young consumers are increasingly influenced by social media platforms and influencers concerning money instead of traditional financial institutions, according to a study titled Financial Lives in the Networked Generation, Newswise reports. “These shifts are not incremental—they represent a categorical transformation in how young people experience and understand money,” the authors write .“Traditional financial education models were not designed

TV networks and streamers are spending more on high-priced sports programming, with little left for unscripted content.

The legal battle between Connoisseur Media CEO Jeff Warshaw and Soros Fund Management (SFM) now turns on one question, following new filings, Inside Radio reports: Did he advise SFM that Cumulus Media was ready to acquire Audacy’s debt before SFM acquired the broadcaster as it moved through bankruptcy reorganization? Warshaw sued SFM last year, seeking damages for an alleged breach of an oral agreement. He charges

Terms were not disclosed, but the 670-person agency will be integrated into Publicis Sports Group, reporting to CEO Suzy Deering.

A couple of commandments are in order for watching “The Ten Commandments” this weekend on ABC.

Kalshi, the prediction market platform where players can place bets on world events — such as the number of deportations this year — was sued last week by the state of Washington, one of such 20 lawsuits the company now faces, WNYC Studios reports. In addition, the Arizona attorney general filed criminal charges against the company.

Meta is forming a team of “elite AI researchers” led by Yang Song, a former TikTok executive now in charge of making Meta’s social apps even more engaging and profitable.

A Utah man is alleging in a new lawsuit that artificial intelligence company Perplexity shares “complete transcripts” of users’ chats with Google and Meta, via analytics tools embedded in Perplexity’s online site.