Digital Marketing

Microsoft Advertising has expanded Copilot capabilities with image animation for video creation and performance comparison analysis, the company said during a briefing with advertisers.

X has announced the launch of “Chat,” an encrypted direct-messaging feature that follows the trajectory of turning the former Twitter into an “everything app” based on China’s successful WeChat platform.

Based on an informal poll at the Cerebral Valley AI Conference, Perplexity was voted the most likely AI startup to collapse, with OpenAI second.

A Virginia law banning minors under 16 from accessing social platforms for more than one hour a day, without parental consent, violates the First Amendment, the tech group NetChoice claims in a new lawsuit.

A federal judge in New York ruled that the allegations against HGTV.com, even if proven true, wouldn’t show that it transmitted “personally identifiable” information to Meta’s Facebook.

Alphabet on Monday saw notable premarket stock gains after recent AI investments and technology launches, as trust in Google’s automation grows and the company seeks to boost ad revenue through improved automated marketing campaigns.

“It’s becoming increasingly difficult to distinguish between images, videos and words that have been created with AI and those that haven’t. And there’s a critical need for more guidance on the ethics of using AI to do journalism,” SPJ Ethics Chair Dan Axelrod tells “Media 3.0.”

The bloody massacre of a couple of dozen innocent people is positioned as entertainment in a new action thriller coming to AMC+ this week.

The third installment of the movie about thieving magicians took in $21.3 million domestically, besting the bigger studio effort of Paramount Pictures’ “The Running Man”at $17 million, according to Comscore.

“The Times” of London also reported that private equity firms Apollo and KKR have done separate analyses of WPP assets. It wasn’t clear whether either firm was working with Havas.