CRM

Revenue management has changed, and I’ve seen it happen up close — first as the leader of revenue operations for Salesforce and now as GM of Revenue Cloud. Not long ago, businesses could get by selling products through a linear sales process. Now, we’re monetizing everything from subscriptions to usage-based services, digital offerings, partner-led motions, […]

Known for customizable pieces and its commitment to sustainable craftsmanship, Pandora is synonymous with accessible luxury jewelry. What started as a small shop in Copenhagen has grown into a global powerhouse brand with products sold in more than 100 countries on six continents. That’s a lot of growth and complexity — and it requires a

In today’s dynamic data landscape, organizations are grappling with a wealth of information spread across various data lakes and warehouses. This data, while holding immense potential, often remains siloed and difficult to access in real-time – hindering agility, inflating costs, and limiting the impact of crucial initiatives like agentic AI, automation, and advanced analytics. The

Launching a pilot is a great way to explore AI agents in a controlled setting. You can create one, test it, and address any challenges before rolling it out. If you want the pilot to succeed, though, you need to do it right: By some estimates, more than 80% of AI projects fail — twice

In the past few years, it seems like the markets for small businesses have been changing faster than ever before. Customers expect instant and personalized service. Competition is no longer just local. And digital tools (once considered optional) have become the backbone of how business gets done. This shift is clear in Salesforce’s latest Small

Walk into any customer service floor and you’ll hear conversations like this: “Sarah’s AHT is killing our SLA, but her CSAT scores are solid, so let’s check her FCR before we panic.” New hires may look around like they’ve stumbled into a strange new society.  It doesn’t matter if you’re slinging phone calls in a

The world of sales spins fast. And the ones making the most of it are doubling down on learning, listening, collaborating, and sharing their experiences with fellow sales professionals. These are the Community Group Leaders (CGLs) in the Salesblazer Community. Over the course of the coming year, they’ll bring people together in virtual and in-person