CRM

Finding Your Style in Tech Sales: A Starter Pack for Women Notes from a Territory Account Executive: Starting Smart in Tech Sales

When Neha Singh joined Salesforce as a Territory Account Executive, she wasn’t new to sales. With over a decade of experience in SaaS and consultative selling, she knew her way around a deal. What she didn’t expect was just how fast, deep, and dynamic the Salesforce ecosystem would be. [Image credit: Neha Singh / Salesforce] […]

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What Is a Business Accelerator? The Ultimate Growth Engine for Startups

Do you feel like your startup has untapped potential? You’re not alone. Many small or medium-sized business (SMB) owners reach a point where they’ve built something valuable but need an extra push to reach the next level. This is where business accelerators come in – specialized programs designed to help promising businesses scale rapidly and

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Beyond the Chat Window: How Computer Use Agents Are Learning to Click, Scroll, and Work

Most agents can respond to a prompt, but ask them to click a button in your enterprise software, and suddenly its limitations show. In the age of generative AI, everyone’s racing to build agents that don’t just respond to prompts, but actually do things. Send an email. Update a record. Navigate a dashboard. The dream,

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How AI Search Is Changing Holiday SEO – And What Retailers Can Do About It

Holiday 2025 is coming fast, and the way shoppers find products is changing just as quickly. Product content is no longer evaluated only by people; it’s parsed, compared, and synthesized into answers by AI systems and large language models (LLMs). Already, 39% of shoppers report using an AI chatbot at some point in their buying

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MCP-Universe: A Comprehensive Framework for AI Agent Development and Benchmarking

The landscape of AI agent development has evolved rapidly, with developers needing robust frameworks to build, test, and benchmark intelligent systems. MCP-Universe emerges as a comprehensive solution, providing a modular framework designed around the Model Control Protocol (MCP) standard for developing, orchestrating, and evaluating AI agents at scale. The Vision Behind MCP-Universe Traditional AI agent

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How Three Trailblazers Pivoted Their Careers for the Agentic AI Era

The path to breaking into the tech industry can feel overwhelming. Careers are dynamic and hard to plan, but with the right timing and resources, you can unlock incredible opportunities. That’s why we designed the Salesforce Workforce Development program (WFD) — to bridge the gap between talented individuals and open jobs in the Salesforce ecosystem.

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What Marketing Cloud Advanced Can Do For Higher Education

For years, marketing and communications in higher education relied on mass email campaigns, batch newsletters, and printed brochures. Today, students, faculty, alumni, and community members expect personalized, relevant, and timely communications at every stage of their journey. To meet these expectations, institutions need modern marketing technology that connects data, AI, and engagement tools. Salesforce is

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Busting Beliefs About AI Agents: The Truth for Small Business Owners

You might have heard people say that artificial intelligence (AI) is complicated, and that only big tech companies or those with huge budgets can afford it. Sound familiar? Here’s the truth: AI agents aren’t mysterious, rocket-science-level tools, they’re more like friendly helpers for your small or medium-sized business (SMB). You can easily rely on AI

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