CRM

6 AI Trailhead Certifications To Train Your Small Business Teams

Key Takeaways Skill up your growing team on artificial intelligence (AI) with Trailhead, Salesforce’s free online learning program. Access free certification exams to reduce training costs while building specialized technical expertise within your startup. Bridge the skills gap by following curated learning paths that teach responsible data handling and effective prompt engineering for immediate business

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How Smarsh Humanizes Customer Support

For Rohit Khanna, chief customer officer at Smarsh, the journey into artificial intelligence wasn’t just a corporate mandate. It was a mission to prove that the technology could elevate people rather than replace them.  Smarsh operates in the high-stakes world of financial compliance, managing massive archives for 98% of the world’s largest banks. When the

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Beyond Compliance: IBM’s Blueprint for Building an Agentic Trust Framework

The era of Generative AI is rapidly giving way to the era of Agentic AI – systems that don’t just generate content, but autonomously execute complex, multi-step tasks across enterprise systems.  As a market leader in Salesforce implementations, IBM sees a critical gap emerging in this transition: the shift from “chat” to “action” elevates AI

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Total Defense: Why Perimeter Security Isn’t Enough to Protect Your Data

Key Takeaways Modern security requires data resilience to ensure operations continue after a breach, bad integration, or autonomous agent error. While external threats are real, companies most often struggle to recover from accidental, “authorized” data loss. Combining Shield and Backup & Recover provides a complete cycle of real-time defense, investigation, and surgical restoration. This summary

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