CRM

Recognizing your customer service reps’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. But why limit your appreciation to just one week and to things like donuts, catered lunches, and water bottles? Your […]

Artificial intelligence (AI) has gone mainstream. It’s here. In fact, according to Salesforce’s Small Business Trends report, approximately nine in 10 small and medium-sized business (SMB) teams are using AI. 60% say they are currently using generative AI (GenAI) or plan to use it. And, 33% of sales teams expect to use it within two

Salesforce Data Cloud helps businesses break down data silos, gain a deeper understanding of their customers, and leverage AI to build smarter applications. Understanding its capabilities is key for developers creating more data-driven applications that deliver better customer experiences. In this blog post, we’ll walk you through a clear and concise diagram of Data Cloud,

For years now, retailers have focused their retail holiday prep on crushing Cyber Week. After all, holiday shopping accounts for 19.3% of annual retail sales revenue. But while your digital sales strategy plays a critical role in your holiday shopping results, your in-store game must remain strong. There’s a reason we champion an omnichannel approach

Technology allows us to work from almost anywhere in the world. Location no longer matters as technology such as video calls and chat have evolved to give sellers reliable tools to sell screen-to-screen rather than face-to-face with customers and prospects. Advancements in tech have made a career in inside sales, where reps sell products and

I started my career as a customer service rep, and looking back, I can say I really enjoyed it. But over the last decade, working as a service rep or field tech has become harder than ever — higher caseload, more complexity, and, let’s face it, more burnout. And while autonomous AI is on the

Let’s be real: The sales pitch has evolved. It’s no longer just a pitch; it’s a fastball. You have about 30 seconds to hook your audience. In that time, you have to connect, persuade and provide value to a complete stranger — it’s no easy feat. Your potential customers today are more informed (and skeptical)

What’s the scariest thing about Halloween? Some retailers may be missing out on opportunities to rev up sales through the end of October. After some years of declining sales, retail’s Halloween season is now the industry’s second biggest retail holiday. A few years before the pandemic, Halloween spending was down in the U.S. from $9.1