CRM

Salesforce Data Cloud helps businesses break down data silos, gain a deeper understanding of their customers, and leverage AI to build smarter applications. Understanding its capabilities is key for developers creating more data-driven applications that deliver better customer experiences. In this blog post, we’ll walk you through a clear and concise diagram of Data Cloud, […]

For years now, retailers have focused their retail holiday prep on crushing Cyber Week. After all, holiday shopping accounts for 19.3% of annual retail sales revenue. But while your digital sales strategy plays a critical role in your holiday shopping results, your in-store game must remain strong. There’s a reason we champion an omnichannel approach

Technology allows us to work from almost anywhere in the world. Location no longer matters as technology such as video calls and chat have evolved to give sellers reliable tools to sell screen-to-screen rather than face-to-face with customers and prospects. Advancements in tech have made a career in inside sales, where reps sell products and

I started my career as a customer service rep, and looking back, I can say I really enjoyed it. But over the last decade, working as a service rep or field tech has become harder than ever — higher caseload, more complexity, and, let’s face it, more burnout. And while autonomous AI is on the

Let’s be real: The sales pitch has evolved. It’s no longer just a pitch; it’s a fastball. You have about 30 seconds to hook your audience. In that time, you have to connect, persuade and provide value to a complete stranger — it’s no easy feat. Your potential customers today are more informed (and skeptical)

What’s the scariest thing about Halloween? Some retailers may be missing out on opportunities to rev up sales through the end of October. After some years of declining sales, retail’s Halloween season is now the industry’s second biggest retail holiday. A few years before the pandemic, Halloween spending was down in the U.S. from $9.1

Finance and accounting professionals perform tasks that are often complex, demanding, and incredibly consequential to the success of their company. As such, they rely on many technical skills gathered through years of experience and education. But, mathematical skills and role-specific expertise are just a piece of the puzzle – success in finance or accounting also

Meet Robin Gupta In two short years, Salesforce Developer Robin Gupta went from knowing nothing about Salesforce to presenting at Dreamforce. It was an unexpected, and serendipitous turn in his career as an engineering leader. Robin had joined an enterprise healthcare firm, where his first assignment was managing the quality and test automation setup of

It’s cold and lonely. You’re a month into the quarter, and your pipeline is near empty. Maybe it’s the leads. Maybe it’s the offer. Maybe it’s you. You want a little advice, but you don’t want your supervisor to think you’re incompetent. And you definitely don’t want the other reps thinking you’re desperate. You need