National TV ad revenue for the major basketball contest was up 56% to $288 million. The previous year, a five-game series in which the Boston Celtics beat the Dallas Mavericks earned $184.7 million.
National TV ad revenue for the major basketball contest was up 56% to $288 million. The previous year, a five-game series in which the Boston Celtics beat the Dallas Mavericks earned $184.7 million.