Cloudflare now lets all sites manage AI crawlers as Search, Agent, or Training, with Sept. 15 defaults that can block Googlebot for sites blocking training. The post Cloudflare’s AI Crawler Rules Can Block Googlebot appeared first on Search Engine Journal.
Cloudflare’s AI Crawler Rules Can Block Googlebot via @sejournal, @MattGSouthern Read More »
Publish original numbers. It’s the single most reliable lever for making a page more original, and the most defensible numbers are a byproduct of the business itself… not data you assembled to feed a content calendar. The old play was paying a PR or research firm for a survey loosely tied to your product, like
Why proprietary data is your most defensible AI citation asset Read More »
Advertisers are estimated to lose $172 billion a year due to ad fraud by 2028. The problem is especially common in industries with high competition and CPCs. One of our clients operated in just such an industry, where high invalid click activity was tanking campaign performance. By adjusting Google Ads targeting, we reduced invalid-click activity
A Google Ads targeting tactic that cut invalid clicks by 50% Read More »
Platforms lost younger audience share, too. Publishers still have the bigger problem. The data explains why. The post Your Younger Audience Is Declining Faster Than It Looks appeared first on Search Engine Journal.
Your Younger Audience Is Declining Faster Than It Looks Read More »
Search demand is shifting, not shrinking. Our analysis found that 29% of high-volume search demand is in decline, while nearly the same amount is growing elsewhere. Overall demand remains essentially flat because search behavior is being redistributed rather than reduced. Focus your SEO strategy on where demand is growing. Review which keywords are losing volume,
What 1 million keywords reveal about AI’s impact on search Read More »
Your competitors aren’t only bidding on your brand. They’re positioning themselves against you through coordinated tactics across landing pages, ad copy, and Google’s own automation. Much of it looks completely legitimate. Competitive pressure extends beyond keyword bids. Comparison landing pages that never get flagged, dynamic keyword insertion that pulls brand names into headlines, and policy
How competitors target your branded traffic with Google Ads Read More »
Bing’s latest AI reporting confirms that rankings and citations measure different outcomes, requiring new visibility strategies across AI search. The post Microsoft Just Proved A Point About Search Today appeared first on Search Engine Journal.
Microsoft Just Proved A Point About Search Today via @sejournal, @DuaneForrester Read More »
Google’s DMCA Crisis is turning a copyright protection system into a tool that bad actors can use against publishers. The post Google’s DMCA Crisis Is Disrupting The Web. It Will Only Get Worse. appeared first on Search Engine Journal.
Google’s AI Mode data puts hard numbers on a behavioral shift that has already made most 2025 keyword strategies obsolete. The post Google Data Shows AI Search Users Moved Past Keywords, Your Content Hasn’t appeared first on Search Engine Journal.
AI bots drain server resources and scrape IP, but blocking them risks invisibility in LLM answers. Here is how to decide. The post Should I Block AI Crawlers Or Measure Their Value First? – Ask An SEO appeared first on Search Engine Journal.
