Search Engine Marketing

Google changes default Local Inventory Ads behavior

Google is changing how Local Inventory Ads are managed in Standard Shopping campaigns, automatically enabling them by default and replacing an existing campaign setting with a new inventory filter. What’s happening. Google has notified advertisers that, beginning Aug. 31, Local Inventory Ads (LIAs) will be enabled by default in Shopping campaigns linked to Merchant Center […]

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Google AI Mode adds Instacart, Canva and YouTube Music integrations

Google is starting to roll out connected app integrations in AI Mode in Search, letting U.S. users link services such as Instacart, Canva, and YouTube Music to take action on AI-generated responses. Apps in AI Mode. Users can securely connect supported services and interact with them from AI Mode, according to Google. The integrations are

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Do The Answer Engines Keep Your Fingerprint, Or Do They Start Fresh Every Time? via @sejournal, @DuaneForrester

The fingerprint you pressed into Google’s ranking systems now feeds the AI answers on top of them. Here’s where it persists and goes dark. The post Do The Answer Engines Keep Your Fingerprint, Or Do They Start Fresh Every Time? appeared first on Search Engine Journal.

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