Search Engine Marketing

AI Max appears to be making its way to Standard Shopping campaigns, potentially bringing AI-powered query matching, ad customization, and landing page optimization to a campaign type that has historically offered advertisers more manual control. If widely rolled out, the update could expand how Standard Shopping campaigns compete for search queries without requiring advertisers to […]

Google released version 25 of the Google Ads API, adding new reporting capabilities, updated campaign goals, and expanded YouTube measurement tools for developers building on the platform. The release also introduces changes that require developers to upgrade their client libraries and code to access the new functionality. What’s new. Google Ads API v25 includes several

Website crawling tools used for technical SEO audits will happily hand you 10,001 problems — sometimes even ranked by impact or priority. Your job is to decide which issues actually matter most based on business impact and the effort required to fix them. Every technical SEO audit reaches the same uncomfortable moment. The crawl finishes,

The European Commission announced two fines under the Digital Markets Act (DMA) against Google, one for Google Search and the other for Google Play. The total fine comes out to €890 million, which is just over $1 billion in US dollars. Google Search fine. The EU fined Google €460 million over its anti-competitive practices with

I debated publishing this more than almost any other article I’ve written. And if you’ve been around for a while, you know that’s saying something. I’ve been incredibly fortunate that the SEO community has supported SEOJobs.com. As a result, I receive quite a few direct messages from people looking for advice on landing their next