Search Engine Marketing

Google’s Q2: Precise Revenue Figures, Click Claims You Can’t Check via @sejournal, @MattGSouthern

Alphabet detailed Search revenue to the decimal. Google described web traffic in three kinds of unverifiable claims. Q2 widened the gap. The post Google’s Q2: Precise Revenue Figures, Click Claims You Can’t Check appeared first on Search Engine Journal.

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ChatGPT Ads adds conversion bidding, geo exclusions and bulk campaign tools

ChatGPT Ads is rolling out a slate of new advertiser tools focused on smarter bidding, improved measurement, budget pacing, and campaign management as it continues building out its advertising platform. The updates bring ChatGPT Ads closer to the feature set advertisers expect from more mature ad platforms, particularly around conversion optimization and automation. What’s new.

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