Digital Marketing

Almost six out of ten U.S. adults support banning access to social media sites for young people under the age of 16, Pew Research Center reports. But one-in-five adults oppose such a ban and one in four are unsure. Those in the 30-49 age group are the most likely I favor a ban, and parents […]

Meta’s Chief Marketing Officer Alex Schultz will become the tech giant’s first chief data officer, a position that will primarily focus on AI analytics.

TikTok, which has opened its ad platform to third-party AI agents, is integrating a designated marketplace of agentic marketing features.

TikTok, which has opened its ad platform to third-party AI agents, is integrating a designated marketplace of agentic marketing features.

Six in 10 participants in a recent survey say they feel a strong sense of pride in being American, and only 16% feel little or none.

Unless your brand’s a certified World Cup partner, it appears you’re sitting this month out, while the ones involved are your standard big spenders.

Just received notice from Google about the latest update to its Terms of Service. Normally, I just ignore them, because, well, you know, they’re impossible for humans to read. So I asked one of Google’s non-humans to read — and critique — it for me.

Nearly two-thirds of U.S. internet consumers 18-24 (61%) have been to a movie theater at least once in the last six months, Ampere Analysis finds – up from the pre-pandemic period of Q1 2020 (at 58%).

Consumers are trying to hold back on how much personal information is disclosed – across the board for the average viewer.

The global account has been handled by WPP agencies for the last eight years. Mediacom first won the assignment in 2018.