Digital Marketing

Meta added 40 million users in Q4 2025, bringing its total to 3.58 billion daily active users of its apps, Social Media Today reports. Meanwhile, the social media giant reported revenue of $59.89 for the quarter and $200.97 billion for the entire year. 

A measure that would have banned social media use by children under age 13 has been stripped out of an Indiana Bill, Indy Star reports.  State Senator Jeff Raatz submitted an amendment to cut the language from the omnibus K-12 bill. Indiana might have faced a legal battle in federal court over the bill. Similar

Horizon and PurposeBuilt first started working together in 2024 on products including Green Gobbler. According to the agency, as media AOR, Horizon will deliver a full-funnel strategy spanning national brand-building and retail media activation.

The good news is that overall, for the bottom line, player numbers remain stable.

As Snap readies the upcoming launch of its Specs AR glasses in direct competition with Meta, Google, and Apple, it has announced the establishment of a separate Specs-specific subsidiary.

The Arkansas Social Media Safety Act “will block minors and adults from accessing protected speech online,” the ACLU and other groups say in a friend-of-the-court brief filed this week with the 8th Circuit Court of Appeals.

X’s “Brand Ranx” is designed to showcase the real-time rankings of Super Bowl ads, with xAI’s LLM Grok tracking “the most talked-about ads across four categories live throughout Super Bowl Sunday,” according to its dedicated mini site.

According to “Wired,” ICE List founder Dominick Skinner and a group of volunteers reported problems posting site links on Meta social media apps on Monday, with “Wired” verifying the group’s claims the next day.

If accepted by the court, the settlement will resolve a class-action complaint alleging that Google “hijacked” Android users’ cellular data by collecting information about apps when they weren’t in use.

Previously Suarez spent 16 years in top management posts at IPG Mediabrands, including a two-year stint as Global CEO at UM.