Digital Marketing

Total airings for CBS, NBC, ABC, Fox, ESPN and Fox News Channel were 6% higher at 691,140, with overall impressions gaining 7% to 284,540.

Meta’s AI power play led it to purchase a startup specializing in autonomous AI agents – a deal that will accelerate the company’s conversational platforms and social commerce, which is headed for major growth in 2026.

Imagine an AI agent subscribing to and cancelling streaming/linear TV services to create a bundle with specific price and ad-load targets. Big tech companies could control this.

The dating platform’s December campaigns included a playful take on post-breakup habits like cutting bangs

Moffatt is CEO and co-founder of Targeted Victory, a digital strategy and marketing firm that Stagwell acquired control of in 2018.

Artificial intelligence company Ross Intelligence is pressing a federal appellate court to reverse a ruling that it infringed copyright by training its legal research service on material published by Thomson Reuters’ Westlaw.

Adidas has announced a new holiday product collection in partnership with Minecraft, marking an IRL expansion to the kids-centric merchandise launched alongside the Minecraft movie this past summer.

Microsoft CEO Satya Nadella continues to push company executives to adopt and adapt to a culture of AI – or leave.

The second season of “Beast Games: Strong vs. Smart” – an Amazon Prime reality show owned and hosted by top YouTube content creator MrBeast – will integrate Starbucks into various participant challenges and more.

Bari Weiss, editor in chief of CBS News, told the press it was necessary for the “integrity” of the news to do more. She killed the story.