Digital Marketing

Questions have emerged about ABC News Radio’s practice of broadcasting pre-recorded newscasts during overnight hours, Barrett Media reports. This came to light when ABC did not communicate the news of Sen. Lindsey Graham’s passing until 4:30 AM ET via email, almost two hours after it was announced. While ABC has been transparent about the practice, which it […]

Content Partners has teamed up with media pro Ed Simpson to launch Wonderloom Media, Variety reports. The new firm has made its first acquisition: The YouTube true-crime channel Dr. Insanity, which has more than 5 million subscribers. Wonderloom Media was created to help promising creators expand the scope of their media activity. Simpson wil serve

Google will update its Google Ads Gambling and game policy, effective September 14 of this year, Gambling News reports. All accounts that would advertise in the Gambling and games category must demonstrate “good policy health.” Those that lack sufficient player protections will be banned from promoting their products on Google. Manager Accounts with repeated gambling certificate revocations

“If Paramount succeeds in buying Warner Bros., the merged firm will be the largest buyer of original film and television programming in the United States, eliminating vigorous competition from a major film and television studio that has operated for more than a century,” Writers Guild of America alleged in a lawsuit filed Tuesday.

Athletes like LeBron James have become as influential in entertainment and business as they are in sports.

The benefit to advertisers goes far beyond the ability to pull in images from across the web and focuses more on creating a completely new image from imagination.

An issue in X’s recommendations algorithm that may have contributed to proliferation of content and accounts in the main feed existing outside of what users follow was resolved – a possible factor in the app’s volatility.

A federal judge has thrown out a privacy lawsuit against online diet company Noom over its alleged use of session-replay technology to track consumers’ activity on its site.

Nobel Laureate and Google DeepMind co-founder/CEO Demis Hassabis described his vision for a U.S.-led AI initiative that requires a new approach to economic and technical standards.

Targeting and content quality will show continued growth to 49% and 46%, respectively – up from 39% and 43% the prior year, a report by Advertiser Perceptions with research data from Guideline estimates.