Digital Marketing

Media expenditure for advertisers is expected to reach $664.2 billion in 2026, with continued market share shifts from offline media to digital, data-driven channels, following a stable 2025.

Media expenditure for advertisers is expected to reach $664.2 billion in 2026, with continued market share shifts from offline media to digital, data-driven channels, following a stable 2025.

Ohio Attorney General David Yost is pressing a state appeals court to revive his lawsuit claiming that Google wrongly preferences its own products and services in the search results.

Assembly will handle media and Allison will oversee PR/influencer activities, but the agencies will operate as an integrated team to service the full marketing funnel.

The AARP says 81% of adults 18 and older believe movies and TV shows shape how people see aging. And this counts for something: But is that an accurate portrayal?

Five Clydesdales turn their heads to peer at an overturned bucket that slowly moves, driven by some sort of small creature underneath.

The average adult spent between six and eight hours a day consuming media, according to NCHstats. Traditional television continued its decline in favor of streaming services, TikTok and Instagram Reels.

From the great tradition of sumptuous miniseries from the U.K. comes a new Agatha Christie mystery set in a declining English manor of the 1920s.

Google has been hit with three anti-trust lawsuits challenging its alleged ad-technology monopoly. The media firms that are suing Google include The Atlantic, Vox Media and Penske Media, The Verge reports. Vox Media is The Verge’s parent company. 

Retail and CPG data company SPINS has acquired MikMak, a click-to-buy ad tech and analytics startup. The companies began discussing a potential partnership last year, with SPINS looking to expand into MikMak’s media space, AdExchanger reports.