Digital Marketing

FCC Approves Cumulus Media Reorganization

The Federal Communications Commission has approved Cumulus Media’s reorganization, the last major obstacle to its emergence from its packaged bankruptcy, Radio World reports. The company filed for Chapter 11 protection earlier this year. Cumuus CEO Mary Berner pledged to FCC Chairman Brendan Carr that the firm will maintain existing newsroom headcounts for two years or more. Chapter 11.

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Almost All Social Media Pros Are Now Using AI Tools: Survey

AI use has grown among social media professionals, with 95% now using AI tools in their work, and 75% daily, according to a newreport from Metricool, Net Influencer reports. But 14% say AI-generated content performs worse than human-made, up from 5% in 2025. The biggest AI tasks are writing copy (86%) and generating content ideas 84%. But AI use

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Scripps News Builds Direct Reader-Reporter Connection

Scripps News, the digitally distributed information service., has launched an initiative to give viewers more direct access to reporters, according to Radio & Television Business Report. Dubbed “Connect with Me,” the new effort is moving beyond traditional feedback channels by providing lines of communication via text messaging and email. “At a time when audiences are looking for

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Gen Z Still Listens To Broadcast Radio, Study Finds

New research from iHeartMedia shows that Gen Z is still attracted to broadcast radio despite perception that it prefers personalized, on-demand audio, Inside Radio reports. “While Gen Z is conventionally thought to want everything on-demand and tailored to their needs, the data shows that teenagers are gravitating to the safety and anonymity of radio to create community,”

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