Digital Marketing

Instagram is testing a new button that would allow users to dislike or downvote comments on posts.

Meta is further restructuring its VR/AR hardware department by creating a new unit focused on developing AI-powered humanoid robots designed to assist with physical household tasks, according to an internal company memo.

AppLovin CEO Adam Foroughi announced this week that the company would divest its gaming studio apps business for $900 million, comprising $500 million in cash and a minority equity stake in the combined private company. The goal is to move deeper into ecommerce.

Missouri AG Andrew Bailey is dropping his investigation of Media Matters over a November 2023 report that said ads for major brands were appearing next to pro-Nazi content on X, formerly Twitter.

The firm took a Q4 $1.38 billion impairment charge and will take $327 million in restructuring costs this year in the face of “intensifying competition.”

Apple and Google restored TikTok to their app stores late Thursday after reportedly receiving assurances that the federal government wouldn’t attempt to enforce a law banning the app.

Roku says small and medium-sized businesses contributed strongly to the bigger core, non-political advertising coffers during the period.

With its total addressable market in the TV/streaming video space near saturation in certain markets, Netflix is looking at around 500 million podcast listeners globally as a potential new revenue stream.

The quirky Pacific Northwest is the setting for yet another TV show about small-town detectives in a close-knit community.

Google Performance Max has become the hub of the company’s advertising system, but marketers continue to express concerns about transparency while using the platform.