Digital Marketing

An upcoming Amazon Prime show will award entrepreneurs prime placement on Amazon.

Under pressure from activist investors, the “desperate” company may split into two, separating retail from insurance.

TikTok on Tuesday asked a federal appellate court to reconsider a decision that Section 230 of the Communications Decency Act didn’t protect the company from liability for allegedly serving “blackout challenge” videos to a 10-year-old girl.

Epic is reducing the royalties it takes from games built with Unreal Engine and posted to the Fortnite maker’s Games Store — from 5% to 3.5%.

I was a young exec at Nielsen back in 2002 when DBS was challenging the cable TV business. Much like streaming today, people were forecasting the death of cable. It seems that with any change, someone or something must always die.

While October signals a start to the holiday shopping season, as consumers begin searching in earnest for the best prices on products, this year might present challenges for some retailers and advertisers, with dockworkers striking this morning from Maine to Texas over wages and automation.e

Beyonce walks into a “Launderette,” in a redo of the 1986 British original that elevated jean sales for the year by 800%.

Elon Musk’s lawsuit against the Center for Countering Digital Hate “could set a dangerous precedent by blocking newsgathering, research, and public commentary about digital tools and platforms,” the ACLU and other advocates are telling a federal appellate court.

Paramount’s contract with Nielsen expired Monday, September 30 at midnight. “Nielsen has severed our long-standing measurement partnership with its unacceptable demands, including substantial price increases that are inconsistent with the realities of a changing industry,” Paramount said in a statement. Paramount has a current deal with VideoAmp to offer advertisers alternative viewership data.

The first episode of Netflix’s new romantic comedy “Nobody Wants This” had me right up until the show’s final line.