Digital Marketing

Dubbed “Media Signal Select,” the beta version of this new planning and buying tool was built with input from some alpha media shops based on real industry needs.

Vidhya Srinivasan, who has led Google’s ad business for years, will now lead Ads & Commerce teams at the Alphabet company.

“Customers’ data is now permanently embedded in AI systems without their consent,” the lawsuit alleges.

“This effort marks the first time MRC has accredited a hybrid panel/big-data product inclusive of persons level estimates,” says the MRC’s George Ivie.

The collaboration between Google and Anthropic underscores the need for partnerships to drive the future of AI.

Presearch expanded its Takeover Advertising service Wednesday by launching a product based on confidential, ethical and privacy searching – a free “Spicy” not safe for work (NSFW) adult search service.

The Paramount Global streamer led all platforms with 42.0 million gross U.S. sign-ups, followed by Hulu (on demand) at 31.2 million, Peacock at 30.6 million and Netflix at 26.5 million.

“Harpoon Hunters” is another in a series of manly reality series on Discovery that have included “Deadliest Catch,” “Dirty Jobs” and “Bering Sea Gold.”

The streaming platform will offer exclusive in-game rewards for a variety of titles, including “Destiny 2” and “Marvel Rivals.”

In other news, Rachel Van Dongen has been named senior editor for national news and strategy at the “Post.”