Digital Marketing

Industry execs were not surprised at U.S. District Court Judge Leonie Brinkema’s ruling Thursday, which found Google illegally dominated two markets for online ad technology.

A federal judge said he’s likely to approve Google’s $100 million settlement of a class-action alleging that it overcharged some pay-per-click advertisers.

CTV advertising has a real mislabeling problem today, with billions of dollars of spend going to web video and bot traffic improperly presented.

TikTok is now testing “Footnotes” – its own version of user-sourced contextual notes on in-app posts.

Weeks after WPP acquired InfoSum for an undisclosed sum, there still are many unanswered questions. Here are a few of them.

Google harmed publishers and consumers by monopolizing key components of the ad-tech market, a federal judge in Virginia ruled Thursday.

Omnicom Media Group’s Dan Clays presides over the 10-person Media Lions jury.

Digital ad revenue grew nearly 15% to $259 billion in 2024, according to the IAB, which released its annual internet ad revenue report on Thursday.

A new World War II miniseries demonstrates that sometimes the use of flashbacks can be so overdone that confusion reigns.

Another strange moment in a different marketplace could be occurring – the upfront market for national TV networks and premium streaming platforms.