Digital Marketing

Instead of bears, the contestants on “Celebrity Bear Hunt” will try to match wits in the wild with wild man Bear Grylls.

For full-year 2024, organic growth (which excludes M&A and currency impact) was 5.8%. In North America, organic growth was 5.1% for the full year.

More than half of consumers consider themselves very loyal to the brands they love.

Poverty, climate change, access to healthcare, job security and large-scale war are the top 5 issues that keep people around the world up at night, according to a new report from creative consultancy Revolt North America.

“Plaintiff’s email address was certainly not private, given that she provided it to defendant when she consented to receive the promotional emails,” a federal judge said in a ruling dismissing a class-action complaint.

In this week’s edition Shelly Palmer returns to give us a 3.know debrief on DeepSeek, and why it’s not such a bad thing for big agency holdcos.

President Trump signed an executive order Monday ordering the U.S. treasury and commerce departments to create a sovereign wealth fund that could become a potential buyer for TikTok within the next year.

Largo.ai, an AI-driven analytics platform for the film, TV and ad industries, has secured $7.5 million in investment. Stallone is among the backers of the company, which just closed its Series A financing round.

For the first time, Snapchat is offering paying subscribers a plan that allows them to avoid seeing ads on the platform.

Dentsu Creative global brand president and CEO, Dentsu Creative U.S. Abbey Klaassen told MediaPost AI will become a critical tool to generate ideal content quickly and accurately and increase the amount of content that appeals to consumers.