Verizon wants the Supreme Court to reverse a decision holding an internet service provider liable for copyright infringement by users.
Verizon, Others Want SCOTUS To Intervene In Battle Over Music Piracy Read More »
Three-quarters of consumers feel commerce in video ads is more relevant to their purchase process than other ad types, as more look for a seamless experience to combine product discovery with purchases, according to a study released Tuesday.
IAB: Video Commerce Ads Closing Gap Between Discovery, Purchase Read More »
There’s an ever-increasing amount of research showing relationships with AI can create real bonds. Given that, can we find friendship in AI? Can we find love?
A-I Do: Tying The Knot With A Chatbot Read More »
The new Charter-Warner Bros. carriage deal now has long-time premium, ad-free TV network HBO placed in basic cable TV bundles alongside around 200-300 other networks, to be packaged at no additional cost to consumers.
It's Not HBO, It's Just TV: HBO Now Just Another Network? Read More »
Overall industry-wide TV/streaming viewing was flat vs. July, according to Nielsen, as some individual streamers declined in share with fewer new-season releases.
Paris Games Boost NBC Broadcast 8%, Peacock 39% Read More »
OpenAI co-founder Sam Altman and FBI Director Christopher Wray gave their perspectives on AI in “AI and the Future of Us,” airing Tuesday night.
Key Takeaways From Oprah Winfrey's AI Special Read More »
Overall industry-wide TV/streaming viewing was flat vs. July, according to Nielsen, as some individual streamers declined in share with fewer new-season releases.
NBC's Paris Olympics Boost Broadcast Viewing 8%, Peacock Climbs 39% Read More »
Despite the concerns, the use of GAI is rising and only 9% of brands say they have no current plans to use the technology for their marketing.
WFA: 80% Of Brands Worry How Agencies Use Generative AI Read More »
The ANA, IAB, 4As and others are asking California Governor Gavin Newsom to veto a bill that would require browser developers to offer a tool enabling consumers to easily opt out of online behavioral advertising across the web.
Ad Industry Seeks Veto Of California Bill Mandating Browser-Based Opt-Out Signals Read More »
The Lemon8 app has been described as a mix between Instagram and Pinterest, showcasing a variety of social posts and products highlighted by a diverse range of influencers. Upon launch, Lemon8 claimed TikTok as its “sister company” and uses the same recommendation algorithm that has made TikTok so popular among users, brands and advertisers.
As TikTok Heads To Court, Another ByteDance App Surges In The U.S. Read More »
