Digital Marketing

“The Neighborhood” dips a toe or two into Election Day waters Monday night on CBS and does not fall in and drown.

Only 60% of 18-year-olds had a license in 2022 compared to 80% in 1983, according to Department of Transportation data.

Democrats are more likely to favor endorsements, and Republicans are more likely to be against them.

Perplexity will use Associated Press data to update voters on this year’s races. The AI-powered search engine is launching an election tracking feature called the Election Information Hub with live updates for the 2024 election.

Increasing ad prices became the most important issue for advertising in Q2 2024, but by Q3, costs had declined somewhat.

“Section 230 provides complete immunity from suit for all of plaintiff’s claims,” the company argues in papers filed in late October with U.S. District Court Judge Gregory Williams in Wilmington, Delaware.

The federal Consumer Financial Protection Bureau may sue Meta over financial ads on the platform, the company disclosed in a Thursday night filing with the Securities and Exchange Commission.

The move – which comes a little over a year after Nielsen disclosed its plans – means more stable and representative TV ad currency.

TikTok is expanding the resources it provides for marketers and agencies looking to make the most of the platform this holiday season via an update to its TikTok Academy program

Building on earned media and analytics work, Mitsubishi Motor Sales of Canada and NP Digital will work with Ogilvy, which has been selected for creative production.