Digital Marketing

A new hard-boiled crime series set in the insular world of maple syrup production in Quebec emerges as one of the best new shows of 2024.

Sports is a great way to reach live viewers, but what if I told you there was another, more cost-efficient way. Allow me to introduce you to Saturday evening.

The company has now fully divested from its media business deals — something that never meshed well with its longtime communication operations.

Brian Wieser now estimates ad spending will expand 9.0% this year, excluding political advertising – more than twice the 4.3% expansion he forecast when he first benchmarked 2024’s outlook in September 2023.

Google CEO Sundar Pichai and OpenAI CEO Sam Altman expect to see AI innovations in 2025, but development will slow as companies prepare to release next generation of models.

Google CEO Sundar Pichai and OpenAI CEO Sam Altman expect to see AI innovations in 2025, but development will slow as companies prepare to release the next generation of models.

Remember “Think Different”? This Jaguar campaign decapitate adverbs in a similar Apple-onian way: “Live vivid,” for instance.

Raina Moskowitz is moving to the Knot, where she’ll be CEO. Brad Minor moves from Etsy’s chief brand officer to CMO.

On Black Friday, TikTok’s in-app ecommerce platform garnered over $100 million in sales, reflecting a 3x increase year-over-year and a notable shift in the way consumers from the West are now approaching live shopping.

The U.K.-based company Voyager Labs — which provides analytics services to law enforcement agencies — has settled a lawsuit brought by Meta Platforms by agreeing to refrain from scraping Facebook and Instagram.