Digital Marketing

WHSmith North America has launched its first in-store travel retail media network in the U.S., partnering with SMG, which specializes in commerce marketing, while closing stores in the U.K.

If a picture is worth a thousand words, this video of Trump advisor Elon Musk giving a Nazi-style salute during the inauguration is worth at least a thousand explanations.

Just as the House Judiciary Committee begins probing Omnicom and Interpublic for their “responsible” media policies, Stagwell is releasing well-timed research showing C/board-level support for news media.

For 2024, Nielsen says the year included nine days with over 100 billion TV viewing minutes, compared with 13 in 2023.

Fifty-six percent of auto dealers said they encounter information gaps between their CRM, DMS and FMS more than one-quarter of the time.

Trump’s speech was crammed with controversial talking points that should keep the cable news yakkers up to their necks in material for days, if not weeks.

NextDoor has already blocked users under 18 from its platform due to the law, NetChoice says in a request for a temporary restraining order.

“The CPMs for addressable television are high,” a well-known industry Yoda declared at a recent conference. I nearly popped out of my seat, because the opposite is actually true.

Donald J. Trump was sworn in as president for the second time Monday with CEOs and founders of Google, X, Amazon, Meta and others sitting close by to witness the handoff of leadership in the U.S.

Donald J. Trump was sworn in as president for the second time Monday with CEOs and founders of Google, X, Amazon, Meta and others sitting close by to witness the handoff of leadership in the U.S.