Digital Marketing

Total domestic box-office revenues are now up 14% vs. a year ago — to $612.7 million, according to EDO Ad EnGage.

More than a quarter of search queries with eight or more words in the query trigger AI Overviews, and many now have more than one, identifying them as multi-intent queries.

A LinkedIn user has withdrawn a lawsuit accusing the company of using private messages to train generative AI models.

The Meta Safety Advisory Council has written a letter to Meta listing its concerns over the company’s major policy changes – including the end of fact-checking across its family of apps – and what Meta should do to prioritize the safety of its 3.5 billion active users across the globe.

The Media Rating Council wrapped up a massive 2025 agenda webinar covering a multitude of new initiatives by noting that it is in market to hire additional talent to help manage it, including a new vice president-syndicated research audits, which can be accessed in this story.

YouTube’s latest “AdBlitz” hub allows advertisers to showcase and tease their biggest ads of the year to curious viewers via categorized in-app playlists.

Mobile data broker Kochava says it will implement a feature aimed at blocking the sharing or use of raw location data associated with health care facilities, schools, jails and other sensitive venues.

“Reimagining our orchestration strategy to get the best out of all of Mediabrands. That was our big 2024 bet,” reflects Global CEO Eileen Kiernan.

The offering combines Adobe’s GenStudio suite with Dentsu’s integrated services and Merkury data and identity platform.

National TV ads from five linear TV networks and simulcast network airings of 11 games totaled $624.5 million, according to EDO Ad EnGage estimates – up from $514.0 million a year ago.