Digital Marketing

“Companies owe it to their employees – they owe it to the public – to let them know that this is what’s going to happen,” warned Edelman Vice Chair Nikki Haley.

At Cannes Lions, Uber officially launched an in-house agency Creative Studio to partner with advertisers, with Molson Coors becoming the first brand to trial its advertising ad platform Ride Offers.

The holdco has begun incorporating “synthetic audiences” into its vaunted CCS media planning and buying system as part of “next gen planning for the Algorithmic Era.”

Built on the OpenAI LLM, the new tool allows users to access INMA’s vast content archive.

It’s unclear if the settlement incorporates any larger changes to McDonald’s media buying practices, notes “Variety.”

It’s unclear if the settlement incorporates any larger changes to McDonald’s media buying practices, notes “Variety.”

Trump’s family business is licensing the president’s name to a mobile phone service that later this year will release a series of gold smartphones, according to the Trump Ventures website. Trump Mobile will offer 5G service through AT&T, Verizon and T Mobile, with unlimited talk, text and data, device protection, roadside assistance, telehealth services, free

After 11 years, Meta is finally bringing ads to its encrypted messaging platform, WhatsApp.

The Supreme Court has asked Meta to respond to a request to revive claims over a 2015 racially motivated mass shooting.

In a status report, the company blamed the occurrence on an “invalid automated quota update to our API management system which was distributed globally, causing external API requests to be rejected.”