Digital Marketing

FCC Chairman Brendan Carr has accused Disney of running a “campaign of misinformation” about two investigations the FCC is conducting into it, The Guardian reports. Ads run by owner ABC drew 51,000 comments about the probe into whether “The View” violates equal-time provisions for political candidates, and 40,000 comments over the investigation into whether the FCC should […]

Gross cost has long the standard financial metric for traditional media, but its past usefulness is no reason to retain it, TVNewsCheck writes. The reason is that gross cost, based on a 15% agency commission on media buys, has been supplanted by retainers, hourly fees, incentive structures and principal buying arrangements, the article continues. 

Canva has debuted Canva Grow 2.0, which allows users to create ad campaigns and publish them to TikTok, LinkedIn and Meta without leaving the Canva app, The Verge reports. The firm is also expanding further into artificial intelligence and has launched a new insights dashboard.

“The Act compels covered websites to speak the state’s message on the highly controversial topic of ‘potential negative mental health impacts’ of social media on users, which is the subject of intense scholarly and social debate, as well as active litigation,” NetChoice writes in an amended complaint filed Wednesday.

The Texas App Store Accountability Act is a “full-scale, first-of-its-kind assault on the First Amendment,” the Computer & Communications Industry Association said in papers filed late Wednesday with the Supreme Court.

Google rolled out additions to its agency administration features in Merchant Center for Agencies, which initially launched in March to streamline workflows.

Digital out-of-hone work is located in select World Cup host cities.

“13 Days The Musical” may or may not make it to Broadway, but it got a preview in Cannes today. The audience was blown away.

The campaign targets the FCC and its efforts to go after ABC because of its programming, urging viewers to scan a code that links to the agency’s public comment page.

The thieves and half a million stolen KitKat bars remain at large, but the jury praised the work for “rewriting the rules” of crisis communications.