Digital Marketing

Matt McNeany, a 22-year Omnicom veteran confirmed the move on his LinkedIn profile, noting that the venture will be unveiled later this year.

As part of its ongoing research into the “New America,” Ipsos has just released a report on the “American Dream” — past, present and future. Hint: Its meaning is in the eye of the beholder.

The telemedicine company NextMed allegedly ran phony video ads on Facebook and YouTube, and asked consumers who posted bad reviews to remove them in exchange for Amazon gift cards.

“Grok for Government” aims to shape xAI’s commercial products such as Grok 4 and Deep Search for government use, including custom AI models for national security and research customers.

Either way, the team at Omnicom’s adam&eveDDB are spreading the condiment to promote client Nathan’s Famous in celebration of National Hotdog Day.

Siding with Converse, a federal appellate court refused to revive claims that the company violated California’s wiretap law by using Salesforce to power a chat feature that allowed online shoppers to send messages to the sneaker retailer.

Thanks to the rapid acceleration of artificial intelligence, interest in the Singularity is rising, which is why this week’s “Media 3.0” features a conversation with Singularity University’s chief marketer Venus Ranieri, who explains, it’s mission is not just helping people and companies understand the role of AI, but a host of new and emerging “exponential

Its just-released “Digital Out-of-Home Measurement Guide” provides a comprehensive grounding for anyone interested in how the medium can and should be measured, both quantitatively, as well as qualitatively.

Tarzan, Sherlock Holmes, the Muppets, Ron Burgundy and the “Home Alone” kid all went to New York, so why not Dexter?

Google stepped into the AI acquisition race Friday by agreeing to pay $2.4 billion to license technology from Windsurf, an AI coding startup that OpenAI had previously agreed to acquire.