Facing financial shortfalls, PBS is rolling out its biggest gun to drive viewership to its streaming platforms and restore the luster of “Masterpiece” on Sunday nights.
PBS Plots 'Downton Abbey' Run In Face Of Financial Shortfalls Read More »
The Mountain West sports conference has reached media rights agreements with CBS Sports and Fox Sports for six years and the CW Network for five years, resulting in the largest distribution plan in its history. Mountain West commissioner Gloria Nevarez hailed the deals with “three nationally recognized broadcast and media partners and marquee streaming platforms.” Kiswe is
Mountain West Inks Deals With CBS, Sports And CW Network Read More »
In addition to the campaign, Publicis’ Working With Cancer unveiled a new AI Coach designed to help employers better tailor support to individual employed survivors.
'Working With Cancer' Breaks $100 Million Global Campaign Read More »
A federal judge has rejected Google’s request to vacate a jury verdict requiring the company to pay $425 million for allegedly violating collecting mobile users’ analytics information after they attempted to block data collection.
Judge Won't Scrap $425M Privacy Verdict Against Google Read More »
“The complaint alleges that Meta violated Vermont law by ‘designing’ Instagram to be addictive, but there is no allegation that Meta ‘designed’ Instagram in Vermont or with features in any way unique to or targeted at Vermont,” Meta argues.
Meta Petitions SCOTUS To Intervene In Vermont 'Addiction' Suit Read More »
Nebraska Public Media of Lincoln, Nebraska is acquiring Omaha’s KOO-FM and will convert it to non-commercial public radio, Nebraska Public Media reports. Nebraska Public Media’s programming will not be available in Omaha via a dedicated radio signal.
Nebraska Public Media To Purchase Omaha Radio Station Read More »
The pilot program features a “new methodology enhancement.”
Nielsen Kicks Off New Co-Viewing Effort On Super Bowl Sunday Read More »
Charter Communications made rare improvement recently in its business by combining its traditional video subscriber business into its more popular streaming-centric business.
Charter Shows Rare Q4 Video Gains – What About Long Term? Read More »
Hour Media has acquired the assets of Sale Lake, Utah Bride & Groom and Utah Style & Design from JES Media, Salt Lake magazine reports. Hour Media, which specializes in city,, regional and lifestyle publishing, will focus on enhancing client service, the reader experience and product distribute.
Hour Media Acquires Three Utah Lifestyle Magazines Read More »
Media mix modelers should consider as-run radio as a new channel instead of equating radio ROI with historical benchmarks, former Procter & Gamble media analyst John Fix argues in a blog post, according to Radio Ink. Fix notes that broadcasters have partnered with firms like Media Monitors, software platform Act1, and Nielsen to provide as-run data for total radio
Media Mix Planners Should Reconsider Radio: Opinion Read More »
