Digital Marketing

Instagram has begun testing a premium offering separate from “Meta Verified” that gives paying subscribers Story-centric options designed to boost reach, specify audience targeting, and maintain a heightened level of anonymity on the social media platform.

Google is again seeking to reverse a jury verdict requiring the company to pay $425 million for allegedly violating mobile users’ privacy.

Consumers feel trust has become one of the most important features when considering loyalty to a branded chatbot regardless of its maker-Google, OpenAI, Microsoft, Amazon or another. Some have become uncomfortable with the speed in which these companies release the technology because it does not give them a chance to comfortably adapt and adopt.

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Just when it seems like the ad industry has been getting a grip on some forms of ad fraud, an analysis of 2025 performance ad spending finds that AI is optimizing — er, I mean exacerbating — it.

The Comcast report demonstrates TV’s role as a full-funnel driver of performance and impact on other ad channels. It finds brand recall increases when TV is part of the media mix compared with stand-alone channel efforts, according to the data. Recall rises 8.7X when TV is paired with search, 1.8X with social media, and 1.6X

Media capture is a political strategy that authoritarian governments often use to co-opt independent news organizations and spread propaganda, Psychology Today writes. Many experts believe this is already happening in the United States. One strategy is censorship through “noise” that leads to cognitive overload. 

Brands like ScottsMiracle-Gro and Clinique are using Agentic AI to serve consumers and provide educational resources wherever they are, Fast Company reports. “We’re using a lot of agentic AI to help people in any given market,” said John Sass, senior vice president and chief creative officer at ScottsMiracle-Gro, speaking at the Fast Company Grill at SXSW. “We have 158 years of experience;

The Federal Trade Commission has toughened its regulation of car dealerships, including fines of more than $50,000 for misleading pricing practices, including ads that exclude mandatory fees,  Car Scoops reports. The FTC is also targeting listings for vehicles that aren’t actually available.

The push for a league comes as flag football teams will make their debut in two years with the 2028 Los Angeles Summer Olympics.