Digital Marketing

Growth of sports on streamers will only drive a bigger wedge into the TV-streaming business. Greater fragmentation of the TV-streaming ecosystem might not benefit consumers.

“Jeopardy!” is running off course with gimmicky tournaments and “invitations” to past contestants who happened to win a few games long ago.

Streaming TV is slowing down, a BB Media study finds, with 40 streaming platforms discontinued last year in the U.S. and Canada vs. 27 in 2023, 21 in 2022 and 16 in 2021.

Open internet advocates are asking a federal appellate court to reconsider a decision striking down net neutrality regulations that would have prohibited cable companies and telecoms from blocking broadband traffic based on content.

X users regained the ability to send links to “Signal.me” – a URL used by the encrypted messaging app Signal – two days after the blog “Disruptionist” reported the blocks, noting federal whistleblowers’ frequent use of the service to report Musk-run DOGE activity.

Amazon is discontinuing its Inspire social feed, which resembled TikTok Shop, allowing users to purchase products from branded creator-made video and photo content.

Amazon is discontinuing its Inspire social feed, which resembled TikTok Shop, allowing users to purchase products from branded creator-made video and photo content.

Monitoring where ads serve on platforms has been a major struggle for advertisers looking to protect their brands. After Adalytics released a report this month putting the blame on major platforms, DoubleVerify pushed out AI-driven technology intending to monitor content classification and measurement technology more closely.

Siding with Hearst Television, a federal judge in Massachusetts has ruled that the company will not face a class-action privacy lawsuit for allegedly sharing app users’ video-viewing information with Google and Braze.

Jeni Gardner, who was senior VP-marketing effectiveness and Media at Verizon, joins Carat U.S. as Chief Client Solutions Officer.