Digital Marketing

The integration of Macy’s Media Network with Amazon Retail Ad Service will launch in beta later this year, giving Amazon Ads advertisers a way to reach millions more consumers who shop digitally with the retailer.

If your agent knows more about what it is doing, and not doing, than you do, you will be at risk.

TikTok has begun warning frequent users attempting to upload a video on the platform that they can only use up to five hashtags per post.

Google’s latest voice assistant is built on the company’s Gemini advanced AI model with advanced reasoning that can manage daily routines, many of which begin at home.

More than half of survey respondents said journalists are largely unable to keep personal opinions out of their work.

Days after the White House launched an official account on TikTok, China Daily published an article scrutinizing the Trump administration’s choice to utilize TikTok despite calling it a national security threat.

I’m not saying my inbox is a representative sample of ad industry hype, but it’s not nothing. So here are the “industry-first” pitches I’ve gotten so far this year, including two claims this morning from suppliers Magnite and Clinch, respectively.

A new A&E docuseries doesn’t exactly count as family programming in the wholesome way that the phrase “family programming” is generally applied.

Current consumer TV advertising for Disney bundles already has many variations. There is one packaging Disney+ and Hulu with Warner Bros. Discovery’s HBO Max.

Consumer TV advertising for Disney bundles already has many variations, including one packaging Disney+ and Hulu with WBD’s HBO Max.