Digital Marketing

Publishers now have access to a tool that monetizes ads in Copilot with Microsoft’s release of its latest version of Monetize, now generally available to all.

Jason Colon joins from Publicis and fills a void created when Mara Greenwald left in January to join IPG Mediabrands’ Kinesso unit.

“Minecraft” posted another big $80 million in its second weekend following its $162 million opening in its weekend debut.

Safe Superintelligence is the latest AI startup to gain backing from Google and Nvidia. Superintelligence surpasses human intelligence and will become the basis for agent-to-agent communications because it will have the ability to make decisions without human intervention.

Developers have created an AI-driven audience optimization model for email marketers to further personalize audiences that can target consumers across campaigns as well as realize new audience segments in near real-time.

In the new show coming to The CW this week, the new wrinkle in the Holmes story is a daughter Holmes never knew he had.

Safe Superintelligence is the latest AI startup to gain backing from Google and Nvidia. Superintelligence surpasses human intelligence and will become the basis for agent-to-agent communications because it will have the ability to make decisions without human intervention.

Reddit is launching a new “Partners” page designed to foster partnerships between businesses and agencies when creating and managing campaigns on the platform.

Snapchat is inviting brands to sponsor its “Snap School” events – interactive workshops designed to train creators through a variety of methods directly tied to the platform.

Snapchat is inviting brands to sponsor its “Snap School” events – interactive workshops designed to train creators through a variety of methods directly tied to the platform.