Digital Marketing

Comcast Selloff Signals New Era Of Hollywood Moguls

Comcast’s breakup marks the close of the Hollywood era dominated by moguls like Rupert Murdoch, Ted Turner, Sumner Redstone, John Malone and Brian L. Roberts, The Los Angeles Times writes.. “There was a time that Murdoch, Malone and Brian were really industry leaders who could affect change,” said Bank of America managing director Jessica Reif Ehrlich. “That’s not true any longer.” The shift

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Pinterest Helps Advertisers Track Their Overseas Campaigns

Pinterest is offering a feature that will help advertisers better understand how their ad campaigns are doing in various countries, ALMCorp. reports. Residing on Pinterest’s ad platform, the “markets view” feature is designed to give businesses the ability to see how their PIN campaigns perform across several regions simultaneously. It is designed for businesses that sell their products overseas or plan to start doing so. 

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Delta To Feature 'Wall Street Journal,' 'New York Times' Content On Planes

Delta Air Lines has expanded its Delta Sync platform by integrating The Wall Street Journal and The New York Times into its connectivity portal, Travel And Tour World reports. Premium passengers with real-time news and business intelligence. Delta is also integrating video content from the publications into its seatback entertainment systems in nearly 900 aircraft,

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