This week’s Future of TV Briefing features a Q&A with ViX COO Rafael Urbina about TelevisaUnivision’s deal to stream MLB postseason games and how live sports is boosting the streamer’s ad-supported subscriber base. The streaming game Primetime TV’s upfront slump, Peacock’s Olympic subscriber haul, Chick-Fil-A Plus and more The streaming game Having wrapped its “Summer […]
As more digital creators look to expand beyond the content grind, some are finding that their skills and knowledge are a good fit for the world of talent management. On Tuesday, YouTuber Isaiah “Wendigoon” Nichols became the latest prominent creator to enter the talent management business by announcing his part-ownership of the talent management firm
Why Wendigoon and other creators are taking talent management into their own hands Read More »
Behemoths like Amazon and Walmart dominate the retail media network landscape. However, that hasn’t stopped smaller players from coming into the space en masse and competing with one another, trying to stand out in a competitive landscape enough to scoop up any spare ad dollars. Similar to a peacock mating dance, smaller, regional and specialized
Retailers need more than ‘bells and whistles’ to scoop up media dollars, buyers say Read More »
