Digital Marketing

NAD VP discusses the problem: “An avatar or a virtual persona by its very nature cannot have used a product and experienced its benefits.”

Stewart brings more than 20 years of media investment leadership to the role. Most recently, she has been advising agencies independently on investment strategy, operating model design, and AI workflow integration.

New research estimates 10% of all web content has been edited or written by AI. The real question is, how much of it is actually meaningful?

A SponsorUnited report also shows 67.3% of WWE’s brand partners (35) in 2025 as new brands added to the sport versus the year before.

“All of plaintiff’s claims are barred because she consented to OpenAI’s terms of use and privacy policy, which expressly inform users that information about their use of ChatGPT, including their prompts, may be disclosed to third parties,” the company argues.

It just accelerated how users — as well as publishers — personalize their journeys across search, discovery and news in ways that could impact consumers and marketers alike.

The largest viewing gain came with the WNBA, up 54% to 3.8 billion minutes viewed. And the number of overall women’s sports telecasts shot up 230% to 3,363 in 2025.

Statista says “live sports piracy” is the fastest-growing digital piracy segment.

Building on AI Max’s “one-click” experiments late last year, Google unveiled new A/B testing tools for search ads using a demo that took ten clicks to execute.

Raised on welfare in one of Chicago’s roughest neighborhoods, Mr. T came up with a brand name and image for himself that made him world famous.