Meta’s “location fee” tax applied to ad buys in certain countries may hit small advertisers harder. These are businesses that the company initially relied on to build its advertising business.
Meta's Location Digital Ad Tax Billing Could Confuse Small Businesses Read More »
The fastest-growing entertainment format in America is microdramas, one-minute stories that appear on ReelShort, DramaBox, and TikTok’s new PineDrama, Quartz reports. Microdramas, which originated in China, drove in-app revenue of nearly $3 billion last year — a 115% increase YoY, according to Sensor Tower. Globally, they generated $11 billion, with the U.S. second only to China.
Microdramas Drove In-App Revenue Of $11B Worldwide Last Year Read More »
Short-duration TV series and episodes could be just the thing for hard-pressed, financially strapped legacy TV-based media companies that are risk-averse.
Microdramas: Can They Turn The Tables – And Living Room Screens? Read More »
Short-duration TV series and episodes could be just the thing for hard-pressed, financially strapped legacy TV-based media companies that are risk-averse.
Microdramas: Can They Turn The Tables – And Big Living Room Screens? Read More »
Pope Leo called on media to focus on the suffering caused by war and to avoid being a “megaphone” for propaganda, Reuters reports. The pontiff, speaking with Italian broadcasters on Monday, urged reporters “to show the face of war and tell it through the eyes of the victims, so as not to turn it into a
Pope Urges Media To Show Suffering In War, Not Fall Into Propaganda Read More »
Trade reporters typically cover Nielsen ratings like a horse race, but that’s also what Nielsen has been doing according to my analysis of nearly five years of monthly press releases.
Whoa, Nellie! Will It Be Linear By A Nose? Read More »
A publication titled Now Voyager has debuted, offering for $29 “an art object version of Foreign Affairs,” The New York Times reported on Friday. The nonprofit publication will appear six times per year. The opening issue contains a 22,000-word story on a woman kidnapped by a drug cartel, a probe into the abduction of 60 Ukrainian orphans, and
Now Voyager, Nonprofit Title On Foreign Affairs, Debuts Read More »
“Born to Bowl” shows us a world most of us will never visit ourselves, and it does so with affection and respect for its subject.
HBO Docuseries Bowls A Strike With Heart To Spare Read More »
President Donald Trump issued a Truth Social post on Sunday, supporting FCC Chairman Brendan Carr’s threat to revoke broadcast licenses over perceived negative news coverage of the Iran war, The Washington Post reports. “They get Billions of Dollars of FREE American Airwaves, and use it to perpetuate LIES, both in News and almost all of their Shows, including the
Trump Backs Carr's Threat To Pull Broadcast Licenses Over Iran Coverage Read More »
Annual net media spending for the company is estimated at $30 million by agency research firm COMvergence.
Prestige Taps Horizon As Media AOR Read More »
