The top two Halloween weekend movies this year could only muster around $8 million each – drama/romance “Regretting You” and horror-content “Black Phone 2.”
Halloween Weekend Horror: Worst Box Office In 31 Years Read More »
Automakers are spending less on national TV, as seen in data from September, third quarter and year-to-date, according to iSpot.tv.
Automotive National TV Spending Down 4.8% YTD Read More »
Most publications and authors do not admit AI use, the University of Maryland reports.
All The News Fit For AI: Study Finds Publishers Are Using It, With Little Disclosure Read More »
Reddit reported another strong revenue quarter in its latest performance update, increasing its total intake by 68% and its ad intake by 74% vs. the previous year.
Reddit Advertising Shows Strong Growth In Q3 Read More »
Maryland resident Barry Glazer is seeking to revive a lawsuit against Meta Platforms over ads for counterfeit coins.
Facebook User Petitions To Revive Suit Against Meta Over Fake Ads Read More »
Filling in a gap in its previous earnings report, Microsoft has announced LinkedIn engagement statistics, highlighting major increases in post comments and video views.
LinkedIn Touts Major Engagement Boosts, Solid Ad Biz Read More »
Google is experimenting with many versions of ads, and not all have made it into mainstream use. Here’s one that has not seen much traction.
From Concept To Ad Creation, AI Drives Storyboarding Read More »
A growing number of Americans are rethinking their streaming habits as subscription costs rise and household budgets tighten, according to new data from CivicScience. The research firm, which collects over a million consumer survey responses daily, finds that “video subscription fatigue” is becoming a defining trend in the on-demand entertainment market. Over the past five
'Streaming Fatigue' Sets In As Americans Cut, Switch, Re-Subscribe Read More »
AI agents have become popular as they link consumers with brands, but some execs and developers are concerned that an open ecosystem for these tools could expose client secrets.
Divulging Brand Secrets Rises With AI Agent Concerns Read More »
Legacy media companies want smaller, more aggressive business units – and at the same time, more control. Can this work?
A Comcast-WBD Deal: CNN As A Sister Network Of MSNBC? Read More »
